Today, I’ll show you how to get verified on Instagram.
⚠️ If you want to see the latest updates on this post, read the original one posted on my blog. 2021 update: Now anyone can request an official verification badge directly through Instagram. Don’t believe anyone selling you verification. I don’t and I never did. I also don’t work at/for Instagram, so won’t be able to help you troubleshoot any of your problems. You can contact Instagram support following this guide. Before we dive into how to get verified, it’s important that you know who can get verified. What are the requirements to get verified on Instagram? Instagram looks at 4 factors to determine whether your account is worthy of the blue badge. These are: Authenticity: Your account must represent a real person, registered business or entity. Uniqueness: Your account must be the unique presence of the person or business it represents. Only one account per person or business may be verified, with exceptions for language-specific accounts. Compilation accounts or accounts that don’t post original content won’t be verified (e.g. rap videos, funny memes, fan pages, etc). Completeness: Your account privacy must be set to public. It should also have a bio, profile photo and at least one post (more posts is better). Your profile can't contain "add me" links to other social media services. Noteworthiness: Your account must represent a well-known, highly searched for person, brand or entity. They want accounts that are featured in multiple news sources, and don't consider paid or promotional content as sources for review. (see step #1 below) Also, needless to say, your account also needs to follow Instagram's Terms of Service and Community Guidelines. Now let’s get to the fun part... 2 steps to apply for verification on IG If you already have significant press written about you, skip to step number 2. 1. Get PR about you or your brand Only select people on Instagram are handed a verification badge as I explained above. Those include celebrities, musicians, actors, and people with large followings and press in real life. Pro tips to supercharge your press Instagram will attempt to verify your noteworthiness to see if you are qualified for a blue checkmark. While their exact efforts are not divulged, it’s likely they will